
Programs
Customized Programs for Your Business
Emery-Waterhouse is here to help your business succeed. In addition to our innovative Category Solutions program, we have developed several programs and initiatives that we can personalize to fit your business. These programs include:
- Category Solutions
- Business Plans
- Promotions
- Store/Floor Planning
- Conversion Plans
- Assortments/Planograms
- Advertising
Category Solutions
Emery-Waterhouse's Category Solutions is a unique shopper-based approach to understanding what your customers want — and how best to give it to them. Category Solutions leverages proprietary builder-based insights to develop a customized approach just right for your store or stores. Based on our research, we develop and implement a strategy for your store or stores, providing quick, measurable and lasting results. Category Solutions helps you:
- Harness builder insights to create competitive advantage
- Increase the frequency of purchases in a category
- Cut down on "aisle skippers" who don't purchase a category
- Boost shopper loyalty through higher-than-ever customer satisfaction
Category Solutions delivers better insights and more action-oriented information on what contractors and building professionals are looking for from retailers. In fact, with Category Solutions, participating retailers have experienced double-digit sales growth while increasing their margins.
Business Plans
We work with you to identify your business needs, target specific areas of growth potential, and increase sales and business growth.
Promotions
Our merchandising team works with our key suppliers to create excitement in the market and increase sales in your stores.
Store/Floor Planning
We optimize space in your stores to improve traffic flow and profitability.
Conversion Plans
We work with you to develop a detailed plan that makes for an easy and efficient transition to your new floor plan, minimizing any disruption to your business.
Assortments/Planograms
Our market-researched product assortment service selects the right products and brands for your customers — and your business.
Advertising
We provide a variety of advertising options that fit your marketing plan and strategy.


